Patio Enclosures

Social Media Video

Project Details

Patio Enclosures® is one of the most recognized brands in the sunroom industry. Exclusively manufactured and installed by Cleveland-based Great Day Improvements, LLC, homeowners in the U.S. and Canada have trusted Patio Enclosures brand sunrooms since 1966.

Project Highlights
  1. Creative direction
  2. Storyboard creation
  3. Photography sourcing
  4. Motion graphics
  5. Video editing
  6. Content strategy
  7. YouTube SEO & PPC
  8. Website SEO
Project Goals

Our long-standing partnership with Patio Enclosures has included two website redesigns, email marketing and more. We also have ongoing initiatives that include content strategy, visitor engagement and video creation. The Patio Enclosures team wanted a way to encourage current and potential customers to share how they use their sunroom while showcasing the versatility of a sunroom addition. Together, we developed the Your Perfect Space video.

By seamlessly integrating product photos and images showing the versatile uses a sunroom offers, we created an engaging video to feature on the Patio Enclosures website, in social media, on YouTube and in blog posts. Motion graphics and the integration of music gives the video a modern feel and encourages the viewer to envision how they could use a sunroom: as a craft space, a gathering place, or any other option they can imagine!

Working closely with the Patio Enclosures team, we successfully created an engaging video that encourage viewers to not only envision their perfect space, but to also share their ideas and personal experiences. We then integrated the completed video into our content strategy and have included it in several blog posts. The video has been shared on Facebook hundreds of times and has produced positive dialogues between current customers, potential customers and the experts at Patio Enclosures.