sorbothane insoles social media graphics

Sorbothane Insoles

Organic Social Media Branding, Strategy & Post Management

Project Details

Located in Kent, Ohio, Sorbothane, Inc. has manufactured and supplied Sorbothane® Insoles for over three decades. Sorbothane® Comfort & Performance Insoles are recommended by doctors, sports medicine specialists and professional trainers. They can absorb harmful impact shock – defending against foot and back pain and helping to prevent impact-related injuries.

Project Highlights
  1. Craft social media strategy & unique branded post content
  2. Integrated social media branding
  3. Create monthly social calendars & schedule posts
  4. Design social post images and series of graphics
Project Goals

Sorbothane Insoles relies on Evolve to help engage and grow their social media audience with social media marketing strategy and monthly post management. We worked to create branded types of post content categories around the line of Sorbothane Insoles products, benefits of insoles, health-related facts, and fitness tips.

Through consistent social post calendars, utilizing relevant hashtags, running like and follow campaigns, as well as designing unique, branded images to accompany monthly social posts, we’ve helped Sorbothane Insoles grow and maintain an engaging social presence.

We're Apart, but Still Together: COVID-19 Update