Here are more examples of our Web design and development projects:
METRO RTA is the public transportation provider for Summit County, Ohio. METRO transports more than six million passengers annually to work, school, medical appointments and some of the best places in town.
The purpose and goal of AkronMetro.org was very simple: Give the users what they want and what they need. With that being the case, we devoted many hours in our define phase before we even considered a design. Starting with defining a persona list, we then interviewed riders, emailed online surveys and did two rounds of user testing. We then collected the data, summarized a brief and went to town.
There was one key component that was truly needed: Show the riders routes and schedules and make it easy for them to use. As you'll notice, this is the main focus on the homepage. Many riders also wanted a mobile version to look up schedules. To fulfill all of the riders' needs, we developed a very basic mobile version that works on all phones, not just smartphones.
The users spoke, we listened and gave them what they asked for in a visually-engaging, user-friendly way by providing:
"We needed a complete overhaul of our website. As we are a service organization, it's important our site not only looks and works well, but provides good information, too.
"We found Evolve Creative Group through their Twitter profile. And what a find they turned out to be! Evolve proposed a Web solution that was unique to METRO's needs, well thought out and easy on the eyes, too! They did their homework, and it showed.
"Todd Bertsch and his team understand good Web design practices from start to finish. Evolve's organization, timeliness and project management excellence helped keep multiple teams up-to-date on this very large project. Evolve conducted multiple usability sessions with METRO passengers to make sure our new site would be easy to navigate and useful for riders. That is no small task given the volume of information our riders need to get where they're going.
"The resulting website is gorgeous and straight-forward and perfectly matched with the social media and email marketing customization Evolve created for us.
"We're not sure who's luckier: The METRO staff that got to work with such a fun, creative and passionate group of professionals, or the riders who get to visit our new website every day!
"We appreciate so much what you and your team did for us."
Molly K. Becker
Director of Communications and Marketing
Akron METRO RTA